In SAP environments, rebates and agreements play a central role in managing customer incentives within the sales cycle. These mechanisms let companies provide discounts that apply not at the time of each sale, but retrospectively based on cumulative performance, such as achieved sales volume or revenue over a specified period. For consultants new to the area or those preparing for implementations, rebates represent a structured way to encourage sustained customer loyalty while maintaining precise financial oversight. Consider a wholesale distributor supplying electronics to retail partners. They establish an agreement granting a 3% rebate if the retailer reaches one million euros in purchases during a quarter. Rather than reducing each invoice immediately, the system tracks qualifying sales, builds up the rebate provision step by step, and handles the payout later—often through a credit memo. This approach drives higher order volumes without eroding margins transaction by transaction. Rebates connect deeply into Sales and Distribution processes, touching pricing conditions, billing documents, and financial postings. The real value lies in configuring the system so it mirrors actual business commitments exactly, preventing over-accruals or later disputes.